In 2008, Zack Pelzel set off on a 200-mile, 19-day trek in the Sierra Nevada backcountry. Record-breaking snowfall and freezing weather made for a grueling trip, exacerbated by inadequate supplies and finding himself occasionally lost in the wilderness. Rising despair would eventually give way to calm well-being by connecting with nature’s cadence: the sunset/sunrise sleep/wake cycle, drinking fresh mountain stream water, breathing tree-purified air, and grounded in the earth’s natural electrical energy.

Pelzel’s experience in the Sierra wilderness, coupled with inspiration from Stephen Rogers at Shen-Life, ultimately underscores The Purified Home’s Four Pillar Philosophy—the harmonizing health benefits of clean air, fresh water, balanced light, and a natural electrical environment. As Founder and driving force behind the groundbreaking company, Pelzel is uniquely qualified to command the home purification process, leveraging extensive experience in the building industry, a career as a professional athlete, and five years of research and clinical practice to earn his Master’s degree in Acupuncture & Oriental Medicine. His fully integrated approach to home health is key for identifying issues that compromise our well-being and for aligning ancient holistic principles and modern science to offer healthy solutions.

“The Purified Home is fueled by our passion for living a more healthful, happy life, says Pelzel. “Our mission is to provide the best opportunity for the optimal health of our clients by bringing their living environments into harmony with nature.”

William is a seasoned EMF Consultant and subject matter expert with over 30 years of practical experience.  He is a licensed Electrical Contractor specializing in EMF detection, evaluation, and mitigation. William brings a wealth of knowledge and expertise to The Purified Home. Known for his integrity and commitment to excellence, William is dedicated to providing the best in industry solutions for our clients.

William, a lover of nature, knows the calm comfort of Earth’s natural EMF which resonates in harmony with our body’s own electromagnetic fields.  He also understands that when man-made EMFs are introduced into an environment, they have profound negative impacts on our physical, mental, and emotional states.

As our in-house expert on EMF mitigation, wiring error diagnoses and repair, dirty electricity, magnetic field, electric field, and radio frequency mitigation, William ensures that every home he works on is safe, healthy, and free from harmful toxins. His cutting-edge approach to new construction electrical consulting sets him apart as a master of his trade, guiding clients towards creating conscious, cleaner, and life-enhancing living environments.

As the leader of our creative team, Franca is dedicated to expanding The Purified Home brand’s reach and offerings. With a background in executing large-scale retail marketing programs, she brings a keen eye for design and a passion for making things beautiful. She is a mastermind in creating the vibe of The Purified Home, utilizing her skills in marketing, branding, and communication to share the company’s message with the world.

Franca is committed to creating a healthy foundation for her own family through thoughtful choices around food, environment, products, and lifestyle, and has a passion for supporting others in creating healthier homes by aligning them with nature to optimize health. Under Franca’s creative genius, The Purified Home is poised for continued success in helping families create healthier, more natural living spaces.